top of page

Bonsai Groups

Growth With Intention.

Insights With Precision.

Bonsai Groups turns complex audience data into clear, strategic insights - helping brands, nonprofits, and businesses grow with purpose and confidence.

Intent-based marketing consulting

We help you understand your audience deeply, shape your strategy intentionally, and grow sustainably- just like the patient, precise art of cultivating a bonsai tree.

  • Audience clarity rooted in real data

  • Strategy shaped around measurable goals

  • Execution that prunes waste and strengthens performance

  • A thoughtful, responsive partner committed to long-term growth 

The Challenge

Organizations have plenty of data, but not enough clarity...

Our Lense

​​

Data should simplify not overwhelm...

Our Approach

​​

We blend audience intelligence, strategy and cross-channel execution...

Client Benefits

  • ​​​More efficient campaigns

  • Stronger engagement

  • Clearer messaging...

"A hospital system used persona insights to improve patient engagement, achieving 65% increase in digital interactions."

Healthcare

"A foundation identified donor segments 3x more likely to give, reshaping their outreach strategy."

Nonprofit

A regional retailer increased ROAS by 40% after uncovering overlooked high-intent audience micro-segment

Retail

Audience Intelligence

Understand who your most impactful audiences are and how they behave.

Strategy & Planning

Translate insights into a clear, actionable blueprint.

Measurable Impact

Launch and optimize campaigns across channels with precision and results.

Concept of money tree growing from money.jpg
Tree growing from money.jpg
Money tree in hand.jpg
Concept of money tree growing from money.jpg

Discover

Design

Execute

Grow

Toni Ragozzino-Boncek, Wharton and Cornell certified marketing consultant

About The Founder

Bonsai Groups was founded by Toni Ragozzino-Boncek, an ad-tech and analytics specialist with over a decade of experience...

© 2025 site created by Toni Ragozzino-Boncek. Powered and secured by Wix

bottom of page